Brand24
Brand24 is an AI-driven social listening tool that offers real-time access to mentions and insights from various platforms.
Our numbers
Brand24 is designed to offer real-time access to mentions and insights across a variety of platforms including social media, news, blogs, videos, forums, podcasts, and reviews. It is primarily aimed at agencies, marketers, PR professionals, and SaaS companies looking to monitor their brand’s online presence from over 25 million sources. The platform allows users to track reach, measure brand awareness, and improve PR coverage and marketing efforts through detailed reporting.
With features such as sentiment analysis, Brand24 helps users understand and segment positive, negative, or neutral mentions about their brand. Additionally, it automates reporting so that users can share insights within their teams. It also offers customer insights for data-driven decision making, hashtag tracking, influencer discovery, and measurement of hashtag campaigns in terms of reach and engagement. The platform provides tools for online reputation management, market research, customer feedback, and competitive analysis.
Pros:
- Real-time monitoring
- Comprehensive sentiment analysis
- Automated reporting
- Customer insights and market research
Cons:
- Paid pricing model
- May require training for optimal use
- Dependence on quality of internet connection
Features:
- Real-time Monitoring - Provides up-to-the-minute tracking of mentions across multiple platforms.
- Sentiment Analysis - Automatically analyzes and segments brand mentions according to sentiment.
Integrations:
- Google Analytics - Integrates with Google Analytics for comprehensive tracking.
- Klaviyo - Connects with Klaviyo for enhanced email marketing capabilities.
Pricing:
- Paid plan - Access to full features with varying pricing tiers based on usage and team size.
Implementation Timeline
Not Disclosed
Onboarding
Not Disclosed
Sandbox
No
API Available
Compliance
Not Disclosed
Hashtags
Buying Persona
CRO, Director, CMO, Product Marketing Manager, VP of Demand Generation, Brand Manager, Customer Success Manager, VP
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